Your lenses are probably the most important piece of equipment you have because they actually form the image on your film. You should always try to buy the best lenses you can afford. When buying a camera from a dealer you will often find that the store promotes a package that consists of a top quality camera body (Nikon, Canon, etc.) paired with an off-brand lens. If you can't afford top quality in both the camera and the lens go for the cheaper body and the better lens. Good used equipment with top quality lenses are a better choice for the limited budget than cheap new equipment.
A lens usually is marked on the front as follows: 1:2.8 f = 80mm. The first mark (1:2.8) indicates the maximum diaphragm opening or "speed" of the lens. (See Why f/8 is f/8 for an explanation of the f/stop) The smaller the number following the colon, the greater the light gathering power of the lens (the first number is always 1). The second marking indicates the focal length of the lens. Focal length is the distance from the film plane to the optical center of the lens when the lens is focused on infinity. Some lenses also have a circle with a horizontal line through it followed by a number then "mm". The number varies and indicates the size filter that will fit the lens. The manufacturer name and serial number may also be on the front.
Advantages of wide angle lenses are that you can include more of the view in places where you cannot move back farther and they have greater depth of field than the normal lenses. The increased depth of field combined with the wider view can be used to exaggerate the depth of a scene. Aside from the optical distortion (mentioned above) which makes straight lines appear to curve, a wide angle lens can give the impression of distortion to subjects which are closer to the camera than we are accustomed to viewing them. A wide angle lens is great for large groups and landscapes but produce disturbing head shots because the part of the subject nearest the lens (usually the nose) will appear abnormally large.
Long lenses have a shallower depth-of-field than a normal lens and produce an image that appears to compress space or "flatten" the subject. They are useful for cropping the view when you cant get closer and for throwing backgrounds out of focus. A long lens which is approximately double the length of your normal lens ( 90 to 105 mm for 35 mm cameras) is a good choice for tight portraits. It's perspective is similar to the eye's at the distance we usually see people. Long lenses require the use of a tripod or higher shutter speeds than normal or wide angle lenses to avoid blurring due to camera movement.
Zoom lenses come as wide to wide zooms, wide to normal, wide to telephoto, normal to telephoto, short telephoto to long telephoto. Most are designed for 35mm or smaller cameras. A very few are made for medium format. I know of none for 4X5 and larger.
Some photographers advocate keeping a skylight filter on your lens at all times to protect it from damage. While this might be good practice where you may encounter moisture, the skylight filter is not an absolutely clear filter and its effect, while slight, is not always appropriate. Also many filters are lower in quality than the lens and your images will only be as good as the worst piece of glass in the light path. I recommend using filters only when they will produce a desired effect on the image. The best protection for your lenses is careful handling.
The best practice for cleaning your lenses is to use a soft brush to brush away anything on the surface. I like to hold the lens so that the glass is facing down so that anything dislodged by the brush will fall away from the lens. If there is anything on the lens surface that remains after brushing you should try fogging the glass with your breath, then wipe the fog away gently with a soft, lint free cloth. DO NOT use paper tissues. Kleenex is loaded with lint and is too abrasive. There are tissues made for cleaning lenses but if you use them, be sure they are made for coated lenses. If there is something on the glass which still remains, you may try a lens cleaning solution which is compounded for coated lenses. DO NOT apply the solution directly to the glass, it may run down in to the mount and create other problems later. Instead moisten a clean, soft cloth with the solution and then gently wipe the glass to remove the stubborn dirt.
Aside from cleaning you should store your camera and lenses in a dry location that is neither unusually hot or cold. If you do not use it regularly, you should take it out at least once or twice a year and move the diaphragm ring through the range of openings several times to keep the lubrication from stiffening up. If you use your camera regularly that should be sufficient exercise to keep it functioning.
The procedures described above are the limits of user care for lenses. If the focusing becomes stiff or other problems develop, you should have a qualified technician overhaul the lens. Lubricating a lens requires special lubricants and skills to limit the lubricant to only the parts that require it. Lubricant in the wrong place can get onto the glass and damage the lens.
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